About Us

 

 


 

 

 

Editorial

 

 

King Lion Media is a specialist in ethical publishing. We're proud that our 100% recycled paper policy (all  supplied by sustainable paper establishment Steinbeis) means no dead trees. As newsstand sales are at  an all time low we focus our distribution with dedicated circulation minimising wastage. We have a  stable of 25 of the UK's finest ethical writers including Jo Fairley, Deirdre Vine, Cherry Maslen, Hugh  Fearnley Whittingstall, Richard Hammond, Rob Holdway and Lupe Castro. Not forgetting our editor, Tony  Juniper who is one of the UK's best-known environmentalists.


Design

 

 

We offer our readers a glossy design that successfully combines ethics and sustainability with business  and consumer lifestyle.


Advertising Sales

 

 

King Lion Media generated over a £1million in advertising and sponsorship revenue in its first year. We  have a dedicated team of eight full time advertising sales professionals who generate substantial  revenues and build strong relationships with our partners.


Research

 

 

We set ourselves high standards to produce good quality low carbon products. Our production processes  minimise wastage and guarantee distribution. We maintain our standards by using cutting edge methods  and practices within the publishing industry. We are lucky to have some of the UK's leading eco  consultants to guide us including Rob Holdway (Giraffe Innovations) and HRH Prince Charles'  Environment Advisor, Tony Juniper.


Subscriptions & Circulation

 

GREEN Magazine and GREEN Sustainable Travel Special are distributed with The Guardian Newspaper. The ABC circulation figures for August 2011 were 241,287 and The Guardian has a 13% share of total daily quality press circulation. As a proportion of total sales The Guardian circulation is made up of 92% sold copy and 83% of The Guardian's total sales are at full-rate. This is a greater proportion than any other quality press daily newspaper. The average issue readership of The Guardian is 1,103,000 (NRS January- December 2010) and according to twelve-month NRS estimates The Guardian's readership is 1,103,000.

Independent Distribution venues and outlets through Gold Key Media includes corporate offices, first and business class airline lounges, cruise ship terminals and onboard, the Eurostar Premium Lounge and 4* and 5* hotels.

Prior to GREEN's partnership with The Guardian, our quality print editions had reached 1.7 million readers. Our virtual online magazine gets approximately 100,000 hits a month from 90 countries around the world.


My Green Directory

 

In April 2012 My Green Directory paperback directory will be distributed throughout the UK and given to consumers for free.  My Green Directory is an A5 paperback eco directory with 128 pages plus cover, printed on wood free and FSC paper.

 

The 200,000 copies will be distributed via a network that includes being with GREEN Magazine The Guardian’s Saturday Supplement and with Permaculture Magazine.  Unlimited digital copies will be available.

The online version of My Green Directory supports and promotes business and individuals with products and services that genuinely follow environmentally friendly principles, helping to inspire, bring to light green issues & green lifestyle choices with resource respectful products and climate adaption technologies.

 

 

 



Business Start-Up Guide

 

In association with the National Enterprise Network, in March 2012 King Lion Media will publish and launch an A-Z usiness start-up guide and distribute copies to members across England.

Business Start-Up Guide distributed through the National Enterprise Network membership centres, 250 offices nationwide, Lloyds TSB Comercial Business start-up packs and 600 business centres nationwide.

The circulation will be 350,000 (250,000 for the National Enterprise Network and 100,000 for Lloyds TSB Business start-up). The quarterly distribution will start in 2012 and the readership will be 1.4 million worldwide.

Independent venues and outlets through Gold Key Media will provide additional distribution, as well as 600 corporate offices nationwide, first and business airline lounges, and Eurostar Premium Lounge.

Media Packs

 

For more information about our individual products please click on the links below:

GREEN with The Guardian newspaper media pack

 

GREEN Travel Special with The Guardian newspaper media pack

 

My Green Directory media pack

 

Business Start-Up Guide media pack

 

 

Welcome to King Lion Media

GREEN has evolved from being a supplement with the National Geographic magazine to a stand alone with The Guardian Newspaper. GREEN is the UK’s biggest ethical title and offers readers a balance of hard-hitting environmental discussion, interviews, product and book reviews, and features on technology, ethical business, fashion, food and drink.
Green Team
Publishing Director
Jarvis Smith has published a number of ethical magazines, including a special green edition of At Home and the Mail on Sunday supplement,
Make Your Money Go Further and Be Kind the Environment. Jarvis has always been active in promoting environmental concerns. In 2008, he co-founded realpeoplepower.org with the Big Issue and to highlight the need for recycling, he lived on a landfill for Channel 4’s 2007 reality TV show, ‘Dumped’. Jarvis is also lead singer of The Phoenix Rose, who are signed to the world’s first green record label, Archangel Green.
Editor
Tony Juniper is a campaigner, writer, sustainability adviser and one of the UK's best known environmentalists. For the last 25 years he has worked for change toward a more sustainable society at local, national and international levels. From providing ecology and conservation experiences for primary school children, to making the case for new recycling laws, to orchestrating international campaigns for action on rainforests and climate change, his work has sought change at many levels. Tony presently works as a Special Adviser to the Prince of Wales Rainforests Project - a two year-long initiative that seeks consensus on a new international mechanism to slow down tropical deforestation. As well as editing GREEN, he contributes a weekly column on greener living for the Sunday Times’ Home section, blogs for The Guardian’s Comment is Free website and is regularly published in Resurgence magazine.
Consultant Editor
Deirdre Vine is an experienced consumer and contract magazine editor. At IPC Magazines she was Editor in Chief of the glossy monthly Woman’s Journal. During her 12 year tenure the magazine won many awards and was widely recognised for the originality of its features and its high calibre writers. She had previously been Editor of 19 magazine (trebling the circulation within six months of taking over). She now works as an editorial consultant, freelance editor and writer, dividing her time between London and an organic smallholding in Wales.
Commissioning Editor
Cherry Maslen is a journalist with 25 years experience as both a writer and editor on UK national magazines and newspapers. She has worked at deputy editor level in women's glossy magazines and as a commissioning editor at the Daily Mail, covering women's health and relationships. She has also edited contract magazines for the Royal Horticultural Society (gardening) and WH Smith (summer reading). Recently she has specialised in property, editing a London Property supplement for The Daily Telegraph (2006 - 2008), for which she commissioned a regular column on environmental issues. She currently works freelance as a writer and editor, her writing on property and home issues is published regularly in The Sunday Times and the Saturday Telegraph.
Art/Production Director
Marc Silver has over thirteen years experience of leading the production and design teams on various magazines and newspapers. After his success on National Geographic Traveler, Marc was brought in to work on GREEN, where he is an invaluable member of the team.
Assistant Editor
Laura Husband has a background in psychology and a wide range of interests from hippy-style campaigning to politics. Her passion for the environment can be seen in a magazine style environment site she created called 'earthcalling.co.uk.' A particular concern of hers is climate change but she believes psychology could be the Holy Grail for changing people's attitudes and behaviours. She has written about a multitude of things from solar storms to espionage and has previously worked with the science team at The Times.
Sub-editor
Sian Campbell works as a freelance sub-editor/production editor from her home office in Crieff, Scotland, on a variety of magazines, books and publications on subjects ranging from art to travel, computing to education. Previous titles include: National Geographic Traveler, Ethos, Marie Claire and The Independent.
Contributing Editors
Jo Fairley, ‘green’ since 1971 when a boyfriend gave her A Shopper’s Guide to Saving the Planet, she wrote ‘Ecosphere’ a weekly column for The Times, and presented BSkyB’s Go For Green with Geoffrey Lean and David Bellamy. In 1991, Jo co-founded Green & Black’s organic chocolate, with husband Craig Sams, and now owns Judges Bakery, in her home town of Hastings. She is co-author, with Sarah Stacey, of The Green Beauty Bible, and www.beautybible.com. For eight years, Jo chaired the Health Products Standards Committee for the Soil Association, helping to set the standards for organic beauty care in the UK.
Hugh Fearnley Whittingstall is widely known as a writer, broadcaster and campaigner for his uncompromising, unsqueamish commitment to real food. His mantra is keep it simple and stick where possible to seasonal foods. He lives in Dorset, surrounded by animals, most of which are destined to be consumed by him and his family.
Richard Hammond first saw the benefits of ecotourism while on an expedition to the Indian Ocean island of Rodrigues in 1993. Since then he has reported on hundreds of green holidays for magazines and newspapers and founded greentraveller.co.uk – an online guide to low impact holidays. He lives in London, a short bike ride from St Pancras International train station.
Alys Fowler trained with the Royal Horticultural Society, the Royal Botanic Gardens, Kew and won a Smithsonian scholarship to study at the New York Botanical Gardens. A gardener who loves food, she has an allotment and an urban back garden with chickens, flowers and plenty of vegetables. She writes a gardening column for the Guardian and her latest book, The Thrifty Forager, has just been published.
Lupe Castro is an independent ethical fashion stylist. Her clientele are a diverse mix of TV personalities, writers and individuals who use her skills to combine style with ethical and environmental considerations. Lupe only wears and works with ethical designers and has established close relationships with – among others – Anatomy, People Tree, Junkie Styling and Sika. She writes for various green magazines including the Gin Lady, Greenmystyle, and WWB, and is the London correspondent for Daisy Green Magazine.